Bold. Powerful. Brilliant.
Introducing the Crane MEDIA2, our most sophisticated vending machine available. The Crane MEDIA2 range comes with great new features, blazing fast speeds and great customisation options that are guaranteed to offer an unmatched vending experience.
Tackle uncertainty and help consumers narrow down their selections through suggestive selling. The Crane MEDIA2’s interactive touch user interface and virtual shopping cart allows you to direct interest towards featured products of your choice, leading to greater exposure and sales of featured and complimentary items.
On average, operators who upgraded from the original MEDIA to the new MEDIA2 experienced a 100% increase in targeted sales over a 4-week period due to suggestive selling. Further, adding selection advertisements along with shopping cart selections increased the daily product sales of targeted products by 166%.
When you consider that 4 in 5 consumers walk up to a vending machine not knowing what they specifically desire, the MEDIA2 is highly effective in assisting with purchasing decisions.
Shopping Cart Suggestions
Apart from advertising featured products, MEDIA2’s Shopping Cart can suggest additional products during the shopping experience, which can be automatically or manually configured. This feature works especially well for complimentary products and is effective in driving greater overall sales.
Compared to the original MEDIA which lacked suggestive selling within the shopping cart, sales and multi-vend transactions have consistently been 23% and 12% higher on average.
Multiple Generic Promotions
Attract consumer interest and successfully upsell through the MEDIA2’s multi-vend promotional tools. Multi-vend transactions are traceable, allowing operators to gauge the success of a particular promotion and optimise specials that are most popular to consumers.
MEDIA2 lets you promo like convenience stores by creating and offering bundle deals.
More Advertising Opportunities
MEDIA2 attracts more customers and delivers consistently higher sales by helping consumers make product choices in a simple, fun way.
- ✓ Colour Display – Engage consumers with larger, 9-inch touchscreen and full-motion video
- ✓ Suggestive Selling – Help consumers make selections while exposing them to new products, slow movers, or complimentary products
- ✓ Shopping Cart – Enable multi-product purchases with one, simple transaction
- ✓ Nutritional Information – Inform consumers with a large display of easy-to-read nutrition facts
- ✓ Custom Graphics – Create a custom storefront with our design service to enhance a location or promote your brand