Featured Products
Tackle uncertainty and help consumers narrow down their selections through suggestive selling. The Crane MEDIA2’s interactive touch user interface and virtual shopping cart allows you to direct interest towards featured products of your choice, leading to greater exposure and sales of featured and complimentary items.
On average, operators who upgraded from the original MEDIA to the new MEDIA2 experienced a 100% increase in targeted sales over a 4-week period due to suggestive selling. Further, adding selection advertisements along with shopping cart selections increased the daily product sales of targeted products by 166%.
When you consider that 4 in 5 consumers walk up to a vending machine not knowing what they specifically desire, the MEDIA2 is highly effective in assisting with purchasing decisions.