Imbera/Shekel Brainweight
Imbera and Shekel have partnered together to create the world’s leading AI smart fridge.
Founded in 1976 in Israel, Shekel built its global reputation through advanced weighing technologies used in healthcare, retail, and industrial applications. Renowned for precision and reliability, Shekel’s technologies are embedded in millions of devices worldwide. With a solid foundation in measurement and sensing, Shekel has evolved into a leader in combining hardware expertise with smart software to power the next generation of automated retail.
In recent years, Shekel evolved into Shekel Brainweigh, combining its proven weighing technology with cutting-edge AI and IoT capabilities. The company now leads the development of smart retail solutions, including autonomous checkout systems and AI-driven retail analytics. With a strong presence in both traditional and emerging markets, Shekel Brainweigh offers intelligent, integrated solutions that are helping shape the future of retail and unattended services.
Imbera is a world leader in the commercial refrigeration industry, dedicated since 1941 to the design, development and manufacture of commercial refrigeration equipment, it is the only company with scope in the entire American continent that offers both the sale and the integral maintenance of commercial coolers for the food and beverage industry. Imbera coolers are manufactured in five production facilities by 5000 employees, and they service 1.5m fridges per day. Their fridges are industry leading when it comes to lowest total cost of ownership and they are at the forefront of sustainability.
Basil Hourmouzis
BCom, BAcc, ACA
Founder
Basil founded AVS after successfully persuading Crane to entrust their distribution rights for Australia to him. Basil is uniquely positioned to distribute vending machines. Having spent 20 years as a vending operator, initially at Aussie Snacks and then Natvend, he has experienced and fully understands the challenges faced by all vendor operators.
Basil started Aussie Snacks in 1994 and very quickly grew it to become one of Sydney’s largest and most respected vending operators. In 2006/7, he merged his business with four other operators, bought the Mars vending business and Natvend was formed. Under Basil’s leadership, Natvend grew to be Australia’s third largest vending operator after Coca-Cola Amatil and PepsiCo/The Smith’s Snackfood Company. In 2012, he successfully negotiated the sale of Natvend to Coca-Cola Amatil.
Basil’s excellent understanding of the retailing and operational challenges that vending businesses face in today’s marketplace enables him to recommend successful, profitable solutions.