Lancôme launched this pop-up activation at Chadstone Shopping Centre in Melbourne on the 11th, 12th, 13th, 14th, 15th and 20th of January, 2019. Lara Master Classes and complimentary lip touchups with National Director of Artistry, Lara Srokowski took place on Wednesday, 30th of January until Saturday, 10th of February.
The pop-up encouraged visitors to discover Lancôme’s limited edition range including Advanced Génifique and L’Absolu Rouge and to learn from Lancôme’s Senior Makeup Artists, how to create a look that perfect look. In addition, visitors could shop their favourite Lancôme products for a range of New Year gift.
Automatic Vending Specialists customised the vending machine to dispense various cosmetic products. We also provided the decaling for the vending machine with beautiful finishing, showcasing the brand’s elegant market presence. Visitors were provided with custom promotional tokens that they could use to dispense products from the machine.